CNBC Pictures + News

CNBC Forced To Cut Costs

Erin Burnett
Erin Burnett picture

CNBC execs are working to implement next-year’s $500 million cost-cut directives across parent NBC Universal, and CNBC’s longform unit has already been downsized from 25 to about a dozen, the story says. And despite all that, today CNBC is rolling out four 30-second promotional spots each week featuring its more than 40 anchors and reporters” [Link]

Financial Crisis Produces Boom Times For CNBC

CNBC Anchor Maria Bartiromo
CNBC Anchor Maria Bartiromo picture

“Through the first three days of the week, half a million viewers have been watching CNBC during the business day, nearly double the number that watch on an typical day. On Monday, the network drew an average of 488,000 viewers between 5 a.m. and 7 p.m.; on Tuesday, that average grew to 523,000, the network’s biggest audience since 2001; and on Wednesday, the number only dipped slightly, to an average of 495,000.” [Link]