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Study: 55% Of Australian News Is PR Spin
“After analysing a five-day working week in the media, across 10 hard-copy papers, ACIJ and Crikey found that nearly 55% of stories analysed were driven by some form of public relations. The Daily Telegraph came out on top of the league ladder with 70% of stories analysed triggered by public relations. The Sydney Morning Herald gets the wooden spoon with (only) 42% PR-driven stories for that week.” [Link]
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Chile Quake May Have Shortened Days On Earth
“The massive earthquake that struck Chile last week might have shifted the Earth’s axis and created shorter days, scientists at NASA say. The change is negligible, but permanent: Each day should be 1.26 microseconds shorter, according to preliminary calculations. A microsecond is one-millionth of a second.” [Link]
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400 Mile Gash In Nazca Tectonic Plate Caused By Chile Earthquake
“Earthquake experts said the strains built up by that movement, plus the stresses added along the fault zone by the 1960 quake, led to the rupture on Saturday along what is estimated to be about 400 miles of the zone, at a depth of about 22 miles under the sea floor. ” [Link]
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Only 29% Of Acting Roles Go To Women, Says Study
“Women may make up 51% of the population, but actresses nabbed only 29.9% of the 4,379 speaking parts in the 100 top-grossing films of 2007, or so says a new study released by University of Southern California’s Annenberg School for Communication & Journalism, which was conducted by professor Stacy. L Smith. ” [Link]
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Cornell Study Uncovers Irresistible Pattern In Action Blockbuster Movies
“In a new paper in Psychological Science, James Cutting and his team uncover an underlying pattern — a sort of secret sauce — to modern blockbusters. The pattern Cutting’s group found isn’t unique to movies. Scientists have also seen it turn up in traffic flow, star emissions, river discharge and, more relevantly, studies on the ebb and flow of human attention. The work suggests that the editing of modern box-office hits may actually conform to the brain’s naturally shifty focus.” [Link]
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Phosphorylated tau231: Protein May Be Key To Alzheimer’s Research
Human Brain picture
“Phosphorylated tau231 (P-tau231) is a damaged tau protein found in patients with Alzheimer’s disease. The study, conducted by researchers at NYU School of Medicine and published in this month’s Neurobiology of Aging, shows that the presence of the protein can predict future memory decline as well as a loss of brain gray matter in the medial temporal lobe – a key memory center in the brain. ” [Link]
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