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ESPN’s Successful Marketing Gimmick

I gotta say, hurdler Lolo Jones in the ESPN nude “Body” issue seems to be worth the cover price.

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2 Responses to “ESPN’s Successful Marketing Gimmick”

  1. liberalrob says:

    Take that, SI swimsuit issue! Plus, we gots nekkid mens! (Not that there’s anything wrong with that…envy the men, lust after the women.)

    I’m pretty sure athletes have always been sex symbols, on some level.

  2. Steven Roddy says:

    Wow those photos are awesome! Sexy sells…today, yesterday and definitely tomorrow.