Why John Zogby Is Full Of It
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He forecasted a 13% win in CA for Obama. Not that I ever believed that number (I thought the state was a tossup at best for Obama), but my little dog could do a better job of polling that Zogby.
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The views on this site are mine and mine alone, and do not reflect the views of my employer, Media Matters for America

Why is he so wrong, so often, yet still has a job.
i have been receiving and completing online polls from zogby for a couple years now and the formualation of the questions and their respective choices for responding to those questions are for the most part so badly worded and ambiguous that any “results” obtained from such polls are complete garbage.
the quality of the question writing has deteriorated badly in the past year. apparently they don’t bother to review these online poll questions prior to sending them out. the good news for zogby is that there is no accountability for bad results in the heady high atmosphere of corporate america.